Starting From Scratch — With Purpose, Passion, and a Whole Lot of Heart

Starting a business is hard.
Starting a business in a brand-new town with no family nearby and three young kids? That’s a whole different level.

We knew launching BaseCamp Blendz would challenge us — but we didn’t realize how much it would shape us. Every blend we make, every late-night planning session, every early morning set-up is fueled by something bigger than convenience or profit. It’s about building something that feels good to stand behind. Something our kids can be proud of. Something that doesn’t just serve a product — but serves a purpose.

We started this journey not just to create smoothies, bowls, and juices — but to build a brand rooted in integrity, sustainability, and community. Because when you’re starting from scratch, you get to choose to do it right. From the very beginning.

That’s why we’ve made some non-negotiables:

Wholesome Ingredients Only
We are meticulous — and proud of it. Every ingredient we use is chosen with intention: from local produce to clean proteins to powerful adaptogens. If it doesn’t serve your body well, it doesn’t go in our recipes. Period.

Low Waste, High Standards
We don’t believe in cutting corners if it means cutting into the health of our planet. From compostable cups and lids to careful prep that reduces waste, we’re constantly evolving to make sure our business supports the Earth — not just our bottom line.

Good fuel. Gentle footprint. Lasting impact.
That’s the path we’re carving — for us, our kids, and the ones who come after.

We may be new here, but our mission runs deep. If you see us out there — blending smoothies with one hand, wrangling toddlers with the other — just know we’re showing up every day with everything we’ve got.

From our family to yours—thank you for supporting the journey.